Adjacent Potential
A natural extension of Steven Johnson’s idea of the “adjacent possible,” Adjacent Potential is the concept of identifying and leveraging the next immediate opportunities for growth and innovation that build on existing capabilities, knowledge, and resources.
It emphasizes incremental progress by focusing on what is achievable within the current context, enabling businesses and communities to adapt, evolve, and create meaningful change.
A passion for creating change
Partnering to decarbonize commercial transportation and enable EV adoption.
Commercial Fleet Electrification
Commercial vehicles represent only 10% of the traffic on our streets but create as much as 50% of the emissions from transportation. What does sustainable transport innovation look like?
Charging Solutions for Multi-Unit Residential Buildings
80% of EV charging happens at home. How do we enable the 1/3 of Canadians who live in MURBs to embrace EV ownership?
Consulting
Businesses, governments and communities are all making the journey to decarbonization. Some are well on their way while others are still considering their first steps. How can we reduce friction along the way?
Get in touch
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